SELECTED PROJECT EXPERIENCE

Applying Business, Technology, Marketing & Creative Skills to Real-World Projects

In addition to my formal professional experience, I have independently developed and supported projects involving website development, digital marketing, business development, branding, social media, promotional materials, and small-business operations.

These projects demonstrate my ability to take an idea from concept to execution while combining business strategy, technology, communication, creativity, and problem-solving.

HAIR HUNTERS LK

Website Development & Digital Marketing

Role: Website Developer • Digital Marketing Support • Digital Presence Development

Project Overview

Developed the website and digital presence for Hair Hunters LK, a hair and beauty business in Sevierville, Tennessee.

Contributions

• Designed and developed the business website.

• Organized business information and digital content.

• Integrated the company's social-media channels with the website.

• Supported development of the business's online presence.

• Assisted with digital marketing strategy and social-media utilization.

• Provided ongoing recommendations to increase the business's use of digital marketing channels.

Skills Demonstrated

Website Development | Digital Marketing | Social Media | Content Management | Business Communication | Client Collaboration

Project Status: Ongoing digital-marketing support

HAIR HUNTERS LK

Marketing & Business Development

Role: Marketing & Business Development Support

In addition to website development, I supported Hair Hunters LK's business and marketing efforts.

Contributions

• Developed marketing concepts and promotional strategies.

• Supported the organization's digital presence.

• Assisted with business-development ideas and customer-facing content.

• Connected website, social-media, and marketing activities into a broader digital presence.

• Supported development of additional business opportunities, including wedding and special-event services.

Skills Demonstrated

Marketing Strategy | Business Development | Digital Strategy | Branding | Customer Engagement | Social Media

MOUNTAIN WEDDING MEMORIES

Business Development & Digital Presence Project

Project Stage: Early-stage business development

Mountain Wedding Memories was developed as a business concept providing on-location hair and makeup services for weddings and other special occasions.

Project Focus

• Business concept development

• Brand development

• Digital presence planning

• Marketing strategy

• Service positioning

• Customer experience considerations

• Website and promotional development

This project demonstrates my ability to take an emerging business concept and begin developing the operational, marketing, and digital components needed to establish a professional presence.

Skills Demonstrated

Business Development | Marketing Strategy | Branding | Digital Strategy | Project Planning | Creative Problem-Solving

BARTLEY FAMILY HANDYMAN SERVICES

Small Business Branding & Digital Presence

Role: Business Development • Branding • Website Development • Marketing Support

Developed branding and digital materials for a family-owned handyman business in Florida.

Contributions

• Designed business-card materials.

• Developed the business's visual identity.

• Created and maintained a website during the business's operation.

• Supported development of the company's professional digital presence.

• Applied marketing and business concepts to a small-business environment.

Although the website is no longer active, the project remains part of my portfolio as an example of applying business, technology, branding, and creative skills to an entrepreneurial venture.

Skills Demonstrated

Small Business Operations | Branding | Website Development | Marketing | Graphic Design | Entrepreneurship

PROMOTIONAL FLYER PROJECT

Marketing & Promotional Design

Developed promotional materials for a potential business venture.

Skills Demonstrated

Marketing Communication | Promotional Strategy | Visual Communication | Brand Development | Creative Problem-Solving

This project demonstrates my ability to translate a business concept into customer-facing promotional material.

BRAND IDENTITY & LOGO DEVELOPMENT

Creative & Brand Development

Developed a collection of original logo concepts as part of my continued development in branding and visual communication.

Projects include:

Tabby Inc.
Business/brand identity concept

Powerful Kids
Child-focused brand concept

Bartley's
Family/business brand concept

Skills Demonstrated

Brand Identity | Visual Communication | Creative Development | Marketing | Design Concepts

These projects represent my ongoing development of creative and visual-design capabilities and demonstrate my interest in combining business strategy with effective visual communication.

WHAT THESE PROJECTS DEMONSTRATE

BUSINESS STRATEGY

Taking ideas from concept to structured business initiatives.

PROJECT MANAGEMENT

Planning, organizing, coordinating, and developing projects toward defined outcomes.

DIGITAL & IT

Website development, digital platforms, content management, and technology-supported business solutions.

MARKETING

Digital marketing, social media, promotional strategy, branding, and customer engagement.

COMMUNICATION

Translating business ideas into professional customer-facing content and digital experiences.

CREATIVE PROBLEM-SOLVING

Developing practical solutions that combine business objectives with technology and creative thinking.

PROFESSIONAL PERSPECTIVE

My independent projects complement my formal professional experience by demonstrating that I have consistently applied my education and skills outside of traditional job descriptions.

They represent my ability to identify opportunities, learn new technologies, develop solutions, communicate ideas, and move projects from concept toward execution.